← a public build log, est. 2026
Going from not technical to not not technical.
I'm a marketer learning to build with AI, in public. Every other Sunday I write up what I made, what broke, and what I figured out.
Follow along!
Wins, faceplants, lessons. That's it.
Latest entries
Entry #001 drops soon. Subscribe so you don't miss it.
The scoreboard
Running totals. Updated with every entry. Brutally honest.
- hours building
- 0
- things shipped
- 0
- things broken
- 0
- “wait, what does that mean?”
- 0
Would you consider yourself technical?
Who's writing this?

I'm Chris, a Pittsburgh marketer with about 20 years in the business, a couple of kids, and too many cats.
In 2025 I started building things with AI: Space Invaders, dashboards, now a robot. I'm not trying to become an engineer. I just want to be the person who can build the thing instead of making a deck about it.
If you're on the same road, come along. Or read the longer version.